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General Assembly @ 10 E 21st St, New York, NY
While many business teams build deep knowledge in customer touch-points, few are able to organize around the complete customer journey — leading to customer satisfaction that is on-par with market expectations but ultimately unremarkable. The emerging practice of CX design empowers your cross-functional teams to create a lasting framework for front-end innovation by capturing an accurate picture of customer needs and business support systems as...
General Assembly @ 10 E 21st St, New York, NY
In today’s competitive digital landscape, listening and empathy skills are not just for research departments, they’re required in every function of the business. Too often, projects go from idea-to-market with more questions about customer needs than answers. In this workshop, we’ll bring theory and practice together to improve your user research skills — because every marketer, designer, product manager and customer success agent can learn...
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