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General Assembly
Upcoming Classes in Washington, D.C.

(4.3-star rating across 2637 reviews)

General Assembly provides the necessary tech skills, career advice, and networking opportunities to prepare individuals for careers in coding, data, or UX design. With courses lasting as little as three months and requiring no previous experience, General Assembly has graduated over 40,000 students worldwide since 2011.

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General Assembly

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Instagram for Entrepreneurs Workshop

General Assembly @ GA Washington D.C. (Remote Online), Washington, DC

Learn how to craft a winning Instagram strategy that connects & engages your audience, grows your followers and turns them into loyal customers. You'll walk away with the best Instagram practices that will allow you to define a more robust social message that resonates well with your brand. Who is this course for? Anyone who either manages or is interested in managing an Instagram Business account. This workshop is not appropriate for total...

(2637) Intermediate 18 and older

How to Use Storytelling for Personal Branding & Career

General Assembly

How to Use Storytelling for Personal Branding & Career Success Understanding who you are and what stories you tell the world dramatically affects the way that you present yourself at work and at home. Whether you're interviewing for a job, leading a meeting, giving a speech, or you want to communicate more effectively with friends and family, aligning your unique personality with your goals is the first step on the path to confident self-expression....

(2637) All levels 18 and older

Sketch for Non-Designers

General Assembly

Have an idea on how to create or improve a mobile or web app, but been frustrated trying to communicate it to others? Enter Sketch. Unlike the bloated tools it replaces (see: Photoshop, Illustrator), Sketch is a simple, powerful design tool made specifically for those who design for screens. It has captured the UI/UX design world by storm—designers worldwide, including at leading companies like Google and Facebook, have already made the switch....

(2637) All levels 18 and older
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Product Marketing Fundamentals

General Assembly

This interactive 3-hour session provides an introduction to product marketing for anyone interested in learning how product marketing can add the most value at every stage of a product’s lifecycle.  Students will learn the fundamentals of research design, positioning, and launch strategies. We'll cover: Market and User Research (Quantitative and Qualitative) Product Positioning Launch Plan and Strategy Post-Launch Surveys / Feedback Loops...

(2637) Beginner 18 and older

Salary Negotiation

General Assembly

Does the idea of negotiating for money make you cringe? Do you have trouble figuring out what your worth is in the job market and how to command that in your existing/desired role? Are you lost on where to start when preparing for a negotiation conversation? If you answer yes to one of these questions, then this workshop is for you! In this experiential and interactive workshop, you'll learn 3 keys to identifying how to prepare for a salary negotiation...

(2637) All levels 18 and older

Mobile Video: Produce Content Like A Pro

General Assembly

Are you interested in producing more professional videos on your iPhone or smartphone? This introductory class is designed to give producers the right tools to record great mobile content. The class will provide an in-depth look at the media capabilities of iPhone and smartphones. Additionally, the class will cover the basics of storytelling, interviewing and composition. Video content can greatly enhance any brand or businesses marketing efforts....

(2637) All levels 18 and older

How to Run a Damn Good Brand Project

General Assembly

We’re always being told about the power of brand, but rarely do we get the chance to find out how to go about creating one - from strategy, to creative and beyond. Whether you’re doing it for yourself, or for a client, running a brand project is hard. The path to success is full of hurdles, potholes and decoys that can stop you getting the result you’re after. But it doesn’t have to be like that. Running a brand project can be a thoroughly...

(2637) All levels 18 and older

Ethics by Design Series: Overview & Human Rights

General Assembly

When you design or engineer a product, you believe that it will have a positive impact on your target market. But do you have the resources to think about how your technologies might affect society as a whole? This evening workshop will introduce you to the basics of ethical thinking and will help you implement ethics in your working day. ***This is a standalone module in the Ethics by Design Series, which encourages you to think more deeply...

(2637) Beginner 18 and older

Intro to Figma Workshop

General Assembly

This workshop introduces Figma, a collaborative interface design tool. You’ll build on your digital design skills and learn how to use styles, components, responsive design features, prototyping tools, and live preview - all within Figma itself. Figma is made for collaboration, so we’ll also learn how to build team libraries that can be shared across documents and team members. Takeaways: Confidence in your ability to use Figma as an interface...

(2637) Beginner 18 and older

Content Strategy 101

General Assembly @ GA Washington D.C. (Remote Online), Washington, DC

There are zillions of sites and apps begging for your attention--but how many effectively communicate and easily display the information you're seeking? The ones that work likely had a content strategist leading the way. Digital content strategists work with editorial, user experience, strategy, copywriting and design teams to create content that reflects a company or publisher’s business goals. Learn the basics of content strategy in the context...

(2637) Beginner 18 and older

Building on the Basics: Blog to the Next Level

General Assembly

Building on the Basics: How to Take Your Blog to the Next Level Do you want to take your blog to the next level? This advanced blogging class will provide you with tips and techniques to enhance, promote, and monetise your blog. You’ll receive expert advice on how to drive more traffic to your blog, build lasting partnerships, and generate revenue. This class is ideal for anyone who currently has a blog - be it personal or corporate - and is looking...

(2637) Beginner 18 and older

Getting into Product Management: CV & Interview Hacks

General Assembly

Product Management is fast becoming one of the most sought after jobs in the tech industry, which means landing a new role can be quite the challenge. Find out what skills and qualities companies are looking for when they hire for product managers, as well as best practices with interview case studies and how to craft a great CV and cover letter to get you noticed. Please bring a copy of your CV. Takeaways  Advice and guidance on completing...

(2637) All levels 18 and older

Advanced Excel Training

General Assembly

Virtually everyone who works with data could benefit by gaining a better understanding of Microsoft Excel. This class will extend beyond the simple addition of data and will put participants in a position where Excel is no longer a chore, but a powerful tool to assist in manipulating data efficiently. You’ll learn various functions to help you organize and analyze data and go through situational overviews of time-saving shortcuts to improve your...

(2637) Advanced 18 and older

Data Analytics with Tableau

General Assembly

Data analytics is in the midst of an evolution. In today’s digital world, the practice of decision makers relying on information to be delivered to them is no longer sufficient to keep pace. Tableau is software that puts access to data, and the insights it can unlock, directly in the hands of those who need it. Tableu is designed to help people see and understand data and offers a powerful yet intuitive and easy to use method of visually exploring...

(2637) All levels 18 and older

How to Be an Effective Manager

General Assembly

Due to the fast pace of change today, many employees get thrust into managerial positions and immediately face numerous new challenges and responsibilities with little training. Ensuring that valuable individual contributors can adapt quickly into effective managers is critical to the long-term viability of every organization and is a fast track for an individual to pursue a more fulfilling career.  In this workshop, you’ll get an in-depth...

(2637) Intermediate 18 and older

Email Marketing Essentials

General Assembly @ 509 7th St NW, Washington, DC

Email is one of the highest performing digital marketing channels, requiring its own unique set of content, marketing, and design considerations. However, with the tens of hundreds of emails people receive every day, you must learn how to distinguish your email from the rest.  In this session, you’ll learn how to develop and drive email strategy, best practices and principles for getting users to take action, simple strategies and A/B tests...

(2637) All levels 18 and older

Understanding the Stack: A Non-Programmer's Guide

General Assembly @ GA Washington D.C. (Remote Online), Washington, DC

Understanding the Stack: A Non-Programmer's Guide to Web and Mobile Programming This workshop will be hosted online (Livestream) due to safety considerations, please check out the "Preparation" section on the bottom of this page. Registered participants will be notified in advance of this program with information on how to log in to the workshop. Learn to talk the talk without walking the walk. This class is for people who want to speak intelligently...

(2637) Beginner 18 and older

Emotional Intelligence for the Digital Age

General Assembly @ 1133 15th St NW, Washington, DC

In the age of social media, people’s face-to-face social skills have atrophied. How do you start a conversation with a complete stranger? Everyone says you should network, but how exactly do you go about doing that? Executive Coach Hamilton Chan, who has met and connected with luminaries as varied as Mark Zuckerberg, Marissa Mayer and President Obama, will share his secrets on connecting with other people. Whether it’s the cashier in the cafeteria...

(2637) All levels 18 and older

Web Scraping with Python

General Assembly @ 1133 15th St NW, Washington, DC

Have you ever visited a website rich with the data you want, but the website provided no "download" button for you to retrieve it in a convenient way? Or have you ever found the perfect source for the CSV or other data files you need, but you must tediously click the "next" and "download" buttons dozens or even hundreds of times to get what you need? In this course, you'll learn how to harness Python to automate and streamline data collection from...

(2637) Intermediate 18 and older

Intro to Strategic Planning

General Assembly @ 509 7th St NW, Washington, DC

Learn the keys to creating and communicating a strategic plan. During our introductory class, explore how Directors, CEOs, and Strategy Leads create a vision, form initiatives, and plan for uncertainty. You’ll learn what a strategic plan can accomplish, how to create one, and how you can guide an organization to greater results. This class will empower you with tools, techniques and best practices to create, enhance, and communicate your strategy....

(2637) All levels 18 and older
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