Discover various professional business classes in San Francisco, from accounting and finance to marketing and entrepreneurship. Learn new skills, gain valuable knowledge, and advance your career with hands-on training and expert instruction.
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When 96% of leaders feel some degree of burnout and 60% of people leave their jobs as a result of ineffective management, it is essential that leaders are empowered to look after their own wellbeing to enhance and maintain their own performance and to motivate and support their teams in a sustainable way. This 3-hour workshop will combine the latest research in the field of resilience and mental fitness with Charlotte’s international experience...
The difference between yesterday’s marketing vs. modern marketing primarily resides in the time, energy, effort and budget spent between the top, middle and bottom of the buyer’s journey. In yesterday’s marketing all brands indeed produced content. However, the priorities on content production and distribution looked more like an "upside down funnel”. Which is exactly the opposite of what the buyer’s journey looks like. But how does the...
Venture University @ 500 Washington St, San Francisco, CA
An investment intensive course taught by VU's partners that covers the critical concepts of venture capital and private equity, with a number of case studies and group discussions. Individuals that participate in VU's programs include: Individuals looking to join venture capital and private equity funds as Analysts, Associates, Principals, and Partners Angel investors and family offices looking to professionalize their direct investment ...
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Explore Professional Private Group EventsThis PMI-ACP exam prep course is intended for anyone who wants to learn the principles and practices of agile. This is a 2-Day PMI-ACP Exam Prep Course. This course will prepare you to take the PMP-ACP Exam and satisfies the 21 contact hours (PDU's) required to sit for the exam. This course is live instructor-led format and includes our 100% Pass Guarantee. This course includes training materials and 6-months access to our online training...
General Assembly @ 225 Bush St, San Francisco, CA
Facebook Advertising is the hottest area of paid advertising available on the internet today. With targeting abilities that rival any other advertising platform, there exists no better way to get the word out about your business then with Facebook Advertising. This cutting edge course will teach you the secrets the pros use to make Facebook Advertising pay. You’ll learn why Facebook advertising is so valuable and the most important things you...
General Assembly @ 225 Bush St, San Francisco, CA
Workshop through a customer-centric framework and methodology developed to understand the drivers of customer value. Product Managers, Marketers, and Designers will come away with a uniquely fresh, powerfully actionable, and awesomely straightforward framework and methodology to understand what makes their users tick. Who Should Attend: Product Managers and Designers yearning to know what matters most to customers so they can prioritize feature...
General Assembly @ 225 Bush St, San Francisco, CA
Performance marketing is an emerging practice of generating customer acquisition or sales using highly targeted marketing tactics and channels. For those that want to be in the 1% of their field, this practice is for those who are willing to not settle for the status quo. Plan to learn game-changing skills such as: Rules to set up a landing page that converts like crazy Building a foundational SEO base Google Adwords and Facebook Ads essentials...
General Assembly @ 225 Bush St, San Francisco, CA
"Email marketing is dead. Don’t even bother, you only need social to engage your customers". Now that we’ve got those guys out of the way, let us show you how to build email to be the channel to reach and engage an audience with a minimum of work. In this hyper-connected world, social should play a huge role in your marketing, but the perfect structure is to use email as the powerhouse through which you convert sales and re-engage your advocates....
General Assembly @ 225 Bush St, San Francisco, CA
Are you interested in education and technology? Curious about how technology is changing classroom education? Would you like to expand your professional toolkit? Or maybe are you interested in exploring a career change? This intensive workshop will introduce you to the emerging world of educational technology. As more tech tools (software, hardware, Internet-based platforms) are being integrated into the classroom, educators & technology specialists...
Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered students will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and other tools you'll need for the session. Registration for this class will close 2 hours prior to the session start in order to allow all students ample opportunity to have...
General Assembly @ 225 Bush St, San Francisco, CA
The wellbeing of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring the Coronavirus situation very carefully and will be adjusting delivery of our programs. Due to the current health concerns in the greater San Francisco area, all GA short-form (one day) classes, workshops and bootcamps will temporarily be held online - including this one. Registered students will be...
Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered students will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and other tools you'll need for the session. Registration for this class will close 2 hours prior to the session start in order to allow all students ample opportunity to...
Looking to run workshops for your team? Learn what differentiates the good, the bad and the ugly of workshop facilitation in this practical session. Are you a functional expert - in a domain such as design, marketing, HR or technology - and find that you need to facilitate workshops as part of your role so that your stakeholders or clients can collaborate or provide input? And if so, how confident do you feel about your ability to amplify your functional...
Does the idea of negotiating for money make you cringe? Do you have trouble figuring out what your worth is in the job market and how to command that in your existing/desired role? Are you lost on where to start when preparing for a negotiation conversation? If you answer yes to one of these questions, then this workshop is for you! In this experiential and interactive workshop, you'll learn 3 keys to identifying how to prepare for a salary negotiation...
General Assembly @ Online Class Livestream, San Francisco, CA
Being an “ally” is more than a label. It’s about being willing to act with and for others in pursuit of creating equity! We can start by recognizing the unearned advantages many of us receive, take responsibility and break the current patterns. We all have an equally important role in this – and by doing so, we help level the playing field by creating more inclusive and fair workplace environments. This is in an interactive workshop designed...
Product Management is fast becoming one of the most sought after jobs in the tech industry, which means landing a new role can be quite the challenge. Find out what skills and qualities companies are looking for when they hire for product managers, as well as best practices with interview case studies and how to craft a great CV and cover letter to get you noticed. Please bring a copy of your CV. Takeaways Advice and guidance on completing...
Solopreneurship 101: How to Make the Transition From Full-time Work to Freelance More and more people are leaving the world of 9 to 5 jobs to go freelance or run their own business. But it takes more than a leap of faith to make the transition successful. Whatever you're transitioning into, this class will help you learn how to make the transition as smooth as possible. From preparing to leave full-time work to thriving in your new career, it...
Ethics by Design Series: Democracy, Privacy & Technology This workshop will be hosted online (Livestream) due to safety considerations, please check out the "Preparation" section on the bottom of this page. Registered participants will be notified in advance of this program with information on how to log in to the workshop. Western democracies are under new pressures from digital technologies. Whereas before, the internet was seen as an exciting...
Virtually everyone who works with data could benefit by gaining a better understanding of Microsoft Excel. This class will extend beyond the simple addition of data and will put participants in a position where Excel is no longer a chore, but a powerful tool to assist in manipulating data efficiently. You’ll learn various functions to help you organize and analyze data and go through situational overviews of time-saving shortcuts to improve your...
General Assembly @ 225 Bush St, San Francisco, CA
Geared toward aspiring career changers, this workshop will help you plan out your path as you prepare to make your next career move. We know it can be daunting to make a switch, so we’ll breakdown the steps to take so that you can be on your way toward excelling at work you enjoy. Through interactive activities and discussion, you’ll walk away from this workshop with a clear idea of what you’re looking for and how to make it happen. Takeaways...
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