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How to Start Your Fashion Company: Design Your Line

Learn from industry experts at M SHOP as they share their first-hand expertise on how to set up your own fashion business. Discover the secrets to turning your ideas into reality and getting your designs into the hands of customers. Don't miss this opportunity to gain valuable insights and network with like-minded individuals.

  • All levels
  • 18 and older
  • $250
  • Live Online
  • 2 hours & 30 minutes
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  • $250
  • Live Online
  • 2 hours & 30 minutes
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Class Description

Description

What you'll learn in this fashion business class:

We began as a fierce NYC boutique dressing countless A-listers in avant-garde emerging designers + our own women's & men's collections. In addition our instructor teaches at premier fashion institutions - Parsons, FIT, LIM, etc. Click here for bio.

Join LIVE ON ZOOM for FIRST HAND Expertise on how to set up your business! Learn how to go from an idea in your head to getting your designs out into the world onto customers' backs.

We also conduct the How To Manufacture/Mass Produce Your Clothing + Accessories Lines Workshop for understanding mass producing your line, which should be taken after this workshop. And How To Start Your Fashion Company (E-Commerce + Boutique) Workshop so you can sell online.

ALWAYS current, you’ll learn:

Business Aspects:

  1. Business Plan writing & start-up costs
  2. How to set up legally, paperwork required
  3. Securing & registering business name
  4. How to raise enough $$ to start & exist
  5. Trademarking
  6. NFT’s

Developing, Producing, Sourcing:

  1. Sustainability
  2. How to design - physical vs digital fashion
  3. Patterns and finding pattern makers
  4. Getting samples made
  5. How to price for profitability
  6. Trend Forecasting

Marketing and Brand Identity:

  1. Market Research
  2. Brand Building
  3. Creating a viable collection buyers want!
  4. How to participate in Fashion Week
  5. How to sell your line!

2 1/2-hours - Thorough and intense, but fun to network, meet, and learn. SEE
VIDEO DESCRIPTION
.

  • NO REFUNDS.
  • NO recording devices permitted.  
  • Certificate of completion provided upon request.

Remote Learning

This course is available for "remote" learning and will be available to anyone with access to an internet device with a microphone (this includes most models of computers, tablets). Classes will take place with a "Live" instructor at the date/times listed below.

Upon registration, the instructor will send along additional information about how to log-on and participate in the class.

Refund Policy

Classes are non-refundable. Cancellations made at least 3 business days in advance of the class will be honored with a credit to reschedule the same class for a future session, valid for 60 days.

In any event where a customer wants to cancel their enrollment and is eligible for a full refund, a 5% processing fee will be deducted from the refund amount.

Reviews of Classes at M SHOP (204)

(4.8-star rating across 204 reviews)
  • How to Start Your Fashion Company: Design Your Line

    Reviewed by Meara S. on 10/19/2022
    Michelle was a dream come true! She was thorough and really knows her stuff when it comes to starting a fashion line. She gets real with you on what it takes to actually venture into running a successful business, from writing a business plan to funding and other fundamentals. I'm local in NYC and she provided many resources, as well as resources specific to the brand I am looking to start. I would recommend this class to anyone who is starting to venture into starting their own line and needs some guidance.
  • How to Start Your Fashion Company: Design Your Line

    Reviewed by Elsbeth H. on 6/28/2022
    How to start your fashion company design your own line was the class that filled in all the gaps! I have always been designing my own clothes and getting so many compliments on them. I had no idea how to make this a business. This class explained how in easy bites. I loved the teacher and wish I could have met him in person. He has so much passion for what’s he’s doing. Take how to start your fashion company and you won’t be sorry!
  • How to Start Your Fashion Company: Design Your Line

    Reviewed by N. Nechama K. on 8/24/2020
    Great insider info that I use right away and start taking the next steps with confidence. Grateful for the class.
  • How to Start Your Fashion Company: Design Your Line

    Reviewed by Carmen C. on 7/28/2020
    Was awesome I learned a lot
  • How to Start Your Fashion Company: Design Your Line

    Reviewed by Lauren R. on 7/6/2020
    Shared so much knowledge and expertise! Michelle was a dream come true to take me to the next level.
  • How to Start Your Fashion Company: Design Your Line

    Reviewed by MARINA N. on 4/4/2020
    Just the class I needed to get inspired and get real information to start putting together my fashion company! Michelle is a knowledgeable professional, she was able to answer my questions and gave me concrete tools to get me started in the right direction. Will definitely sign up for other courses offered by Michelle!
  • How to Start Your Fashion Company: Design Your Line

    Anonymous review on 11/17/2019
    Very informative and inspiring class. Just what I needed to all my thoughts in order
  • How to Start Your Fashion Company: Design Your Line

    Reviewed by Nancy C. on 8/25/2019
    MIchelle is amazingly knowledgeable; a valuable resource with a vast reservoir of experience.
  • How to Start Your Fashion Company: Design Your Line

    Anonymous review on 11/12/2018
    I believe that this class is for someone who knows nothing about business 101. I do not think this should be a pre-requisite to any other classes especially if your already business savvy. I was kinda disappointed to see that it wasnt more organized and so simple. I was disappointed that it seemed like a principals was bunched together in a small amount of time for $225. Theories explained seemed more so off the top of head not concisely put. Fashion is anal. And i came expecting that. Although if you come with a ton of questions she will answer but again, its not alot of time. My suggestions for all newbies go to a free business workshop first. Learn everything you can about a business plans, financing, marketing fashion specifically. Have questions, ideas, samples and financing ready. If not your better off paying the consulting fee when you’re ready to launch and asking all questions then. The manufacturing process is also intense and i do suggest taking that class especially when you dont know anything at all. But again I give it three stars because it could have been so much more to it had the claas been more time to go over everything. I actually am taking another one. Even if we didnt have alot of time, a more written detailed reference would suffice especially for those who dont have the experience.
  • How to Start Your Fashion Company: Design Your Line

    Anonymous review on 9/23/2018
    The instructor was knowledgeable and helpful. I feel confident in going forward with my goals.
  • How to Start Your Fashion Company: Design Your Line

    Reviewed by Luis P. on 9/22/2018
    The class was excellent and super insightful. I learned a lot and got a lot of resources for how to start my line and where to look. Michelle was very thorough and answered all my questions.
  • How to Start Your Fashion Company: Design Your Line

    Reviewed by Alecia G. on 6/12/2018
    I learned a lot in this class. I also got a lot of questions answered and a little boost in confidence which is invaluable. So happy I took this class
  • How to Start Your Fashion Company: Design Your Line

    Reviewed by Laura W. on 6/11/2018
    This class was phenomenal for a variety of levels, whether brand new or with previous study and experience. I learned a lot and have an action plan for my next steps, plus the support of Michelle for my future questions. She encouraged us to call, email, and invite her to our launches! I look forward to taking another of her classes or using her consulting services as my business develops.
  • How to Start Your Fashion Company: Design Your Line

    Anonymous review on 1/28/2018
    Michelle was amazing, a real fashion industry professional. I learned so much from this course, highly recommend it if you are looking to learn about the fashion industry. As an artist, I had no concept of what is needed to create clothes - and now I have the resources and know-how! There were also some folks in the class that were ready to launch a line and they seemed to enjoy the class as well. I also took the next class back-to-back and the transition was excellent. Come prepared with questions and an open mind.
  • How to Start Your Fashion Company: Design Your Line

    Reviewed by Meena G. on 9/17/2017
    very informative and practical. Michelle was amazing. She had the all the experience and knowledge to support a newbie and a ton of information that could be so valuable and take ages to figure oit on our own. Thank you!
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Review Summary by CourseHorse

Students who have taken the "How to Start Your Fashion Company: Design Your Line" class by Michelle Alleyne have praised the course for its thoroughness and valuable information. Many students mentioned that they learned important skills and gained insight into starting a fashion line. They appreciated the practical advice given by the instructor and felt more confident in pursuing their fashion business goals. The class covered various aspects of starting a fashion line, including writing a business plan, funding, and marketing. Students also appreciated the resources provided by the instructor, specific to their brand ideas. Overall, the class received positive reviews, with students expressing their gratitude for the knowledge and inspiration gained. Quotes: 1. "Michelle Alleyne was very informative and gave me so much information on how to start a fashion line. She covered so much." 2. "Michelle is a knowledgeable professional, she was able to answer my questions and gave me concrete tools to get me started in the right direction." 3. "The class overall was very well put together. Michelle is amazing. All the information she gave during this class was very valuable and very helpful."

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Questions & Answers (9)

Get quick answers from CourseHorse and past students.

Question from Anonymous
Hi. I’m interested in starting an online clothing store (at least at first). I have no experience in the fashion industry or in sewing/design. I am looking for a strong foundational starting point, but I’m just not sure which of your classes to take since some of the descriptions seem so similar. Could you recommend the best seminar to start with based on my current goals?
Answer from Michelle A. Verified Educator
Hi! If you are wanting to start a line and have no experience the How to Start Your Fashion Company: Design Your Line Is the best workshop to take.
Answer Show answer
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Question from Anonymous
Will this class be given in the future? Not sure I can swing this date but would love to know if there are future times.
Answer from Brenda L. CourseHorse StaffCourseHorse Staff
Hello there! We don't have information yet as to when the next schedule will be. You can save the class to your wishlist so you're automatically notified via e-mail the next time we add dates. Thank you!
Answer from Michelle A. Verified Educator
We hold the workshops once a month in NYC. The next ones are this weekend 1/25-26.
Answer Show all 2 answers
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Question from TZN
Is the material applicable to starting a jewelry line?
Answer from Shab R. Verified Student
It’s applicable to any type of fashion/art/beauty related industry. Very helpful.
Answer from Brenda L. CourseHorse StaffCourseHorse Staff
Hey there! Yes, the workshop applies to starting a jewelry line. Hope this helps!
Answer from Michelle A. Verified Educator
Yes, it is.
Answer Show all 3 answers
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Question from Anonymous
hi, I wanna know if this class have credits?
Answer from Brenda L. CourseHorse StaffCourseHorse Staff
Hi there! There’s no credit, but the school does issue a certificate of completion. Hope this helps!
Answer Show answer
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Question from Anonymous
Hi, I'm Ayaka from Japan. I'm planning to visit NYC to take this class. I would like to ask about one concern. Do you have textbook or materials of this class? Actually English is my second language, so I'm afraid that I can't understand some parts because of language skill. But if you have materials, it will be helpful to understand important things as much as possible.
Answer from Laura W. Verified Student
The class was mostly conversational. There were some good handouts but no textbook. I flew from Minnesota to NYC for the class and feel it was well worth it!
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Question from Barbara S.
You can learn all this in only 2 1/2 hrs?
Answer from Brenda L. CourseHorse StaffCourseHorse Staff
Hi Barbara! Thanks for your question. Yes, all the topics on the description will be discussed in 2.5 hours.
Answer Show answer
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Question from anonymous
Hi, I live in New Jersey and interested in this class but I have the H4 visa. Can I do this class.....
Answer from Brenda L. CourseHorse StaffCourseHorse Staff
Sure you can! You don’t need a visa to take the class so if you have a certain one it doesn’t matter.
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Question from Ish
Hi, do you think this class would be interesting for someone who does not have a specific venture in mind.. Or is it more meant for those that have an idea in fashion that they're considering and want to understand the tactical side of starting their business?
Answer from Jenn C. CourseHorse StaffCourseHorse Staff
Hi! This class would still be relevant even to someone who doesn't have a specific venture in mind. In fact, you might find it helpful in making that decision, as the class covers Marketing and Brand Identity, Developing, Producing, Sourcing, alongside the Business Aspects of the trade.
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Question from Sonia a.
Hello! I'm from France and I wanted to Check for the November 4 class. I have à question: do you give a certificate at the end of the day? Thank you
Answer from Jenn C. CourseHorse StaffCourseHorse Staff
Hi! The school doesn't provide a certificate but they do provide a clear path to all the steps from A-Z on how to start the business. Also, they provide a resource guide filled with resources to help students move forward after the workshop. The school's doors are always open to questions you may have after taking the workshop.
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M SHOP

We’re a One Stop Shop to Help Start Your Fashion Company® & Grow it Globally, Sustainably.

We'll assist with every step from concept to customer. Pioneers of helping designers help themselves, our founder alone has numerous years experience in EVERY aspect of the fashion industry from design to...

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