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Floral Photography & Content Marketing

at FlowerSchool Los Angeles - Downtown

Course Details
$250 6 seats left
Start Date:

Thu, Oct 26, 10:30am - 3:00pm Pacific Time

Downtown, Downtown/Northeast
223 S Los Angeles St
Btwn E 2nd & E 3rd Streets
Los Angeles, California 90012
Purchase Options
Class Level: Beginner
Age Requirements: 18 and older
Average Class Size: 10

What you'll learn in this photography class:

Photographs of floral designs can often be the only record of a beautiful design or concept. In this introductory workshop students will learn the basics of floral photography & content marketing. Students will learn the essential skills to improve their photography practice and  how to better market, generate a brand and reach out to your customer base. 

In this workshop, students will learn:

  • Marketing & Branding 101 
  • Traditional vs. Content Marketing
  • How to Write a Press Release
  • Social Media Engagement, Strategic Plan & Vision
  • How to take a professional still life photo 
  • How to make a good photo GREAT

In the morning students will learn Marketing and Branding 101 including the four C’s of marketing; traditional vs content marketing; public relations and press releases. Students will also learn the value of a creative vision and strategic plan to power market engagement through clear, accurate messaging. Focusing on social media outreach, Jamie will demonstrate how to connect with real followers through captions, collaborations and hashtag strategy. 

Following lunch, students will learn hands-on Iphone photography methods for social media. This will include equipment add-ons to make your photos pop, tips and tricks to make a good photo great, editing software and more. Each student will have the opportunity to shoot their own photos utilizing props, backgrounds and linens to enhance the image and post their image to Instagram using the social media tools learned in the morning.

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Refund Policy
  • Full refunds less 5% cancellation fee are given for cancellations made 8 business days or more from the program start date.
  • Only class credit will be given for any cancellations made 7 business days or less from the program start date.

There are NO refunds for the Open Studio Box once ordered.

In any event where a customer wants to cancel their enrollment and is eligible for a full refund, a 5% processing fee will be deducted from the refund amount.


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FlowerSchool Los Angeles

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FlowerSchool LA (New Location)
223 S Los Angeles St, Los Angeles, CA 90012
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Reviews of Classes at FlowerSchool Los Angeles (32)

(4.8-star rating across 32 reviews)
Floral Photography & Content Marketing
Reviewed by Erin R. on 11/17/2019
Really useful information. A great class!
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School: FlowerSchool Los Angeles

FlowerSchool Los Angeles

Founded in 2017 by Executive Director Calvert Crary, FlowerSchool Los Angeles Inc. is the most prestigious center for the floral arts in Los Angeles. It is the mission of FlowerSchool to celebrate great floristry and floral design using specific skills and techniques developed by Master Florists. The...

Read more about FlowerSchool Los Angeles

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