General Assembly provides the necessary tech skills, career advice, and networking opportunities to prepare individuals for careers in coding, data, or UX design. With courses lasting as little as three months and requiring no previous experience, General Assembly has graduated over 40,000 students worldwide since 2011.
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Emotional intelligence is a trait shared by most top performing employees, and is the bedrock of a strong self-concept and healthy relationships in the workplace. In this interactive training, we’ll learn how to unpack and express our own emotions, as well as understand and positively influence the emotions of those around us. We’ll practice reading and responding to emotions in others, depersonalizing emotionally fraught situations, and employing...
80% of men believe it’s important to fix issues women face in the workplace. For well-intentioned men, gender bias at work must be made explicit and personal in order to rewire tendencies and get men actionably supporting female colleagues. In this experiential workshop, male employees increase awareness of the difficulties faced by women in their workplace – and across all workplaces and industries – and learn methods for becoming allies...
Did you know that on average a hiring manager looks at each resume for just 6 seconds? Career and charisma expert Camille Woods is here to help guide you on how to showcase your unique skills, most relevant work experience, craft a great cover note and how to make sure the viewer reading truly understands why you're worth investing in! Learn all the tips and tricks hiring managers are looking for, as well as how to write engagingly about your experience...
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This interactive 3-hour session provides an introduction to product marketing for anyone interested in learning how product marketing can add the most value at every stage of a product’s lifecycle. Students will learn the fundamentals of research design, positioning, and launch strategies. We'll cover: Market and User Research (Quantitative and Qualitative) Product Positioning Launch Plan and Strategy Post-Launch Surveys / Feedback Loops...
Being an “ally” is more than a label. It’s about being willing to act with and for others in pursuit of creating equity! We can start by recognizing the unearned advantages many of us receive, take responsibility and break the current patterns. We all have an equally important role in this – and by doing so, we help level the playing field by creating more inclusive and fair workplace environments. This is in an interactive workshop designed...
Are you interested in producing more professional videos on your iPhone or smartphone? This introductory class is designed to give producers the right tools to record great mobile content. The class will provide an in-depth look at the media capabilities of iPhone and smartphones. Additionally, the class will cover the basics of storytelling, interviewing and composition. Video content can greatly enhance any brand or businesses marketing efforts....
Originally designed for software development, Scrum is becoming one of the most popular ways to organize a project today. In this class, we'll define Agile and Scrum and explore the rise of Agile and how Scrum fits within the Agile principles. Using real world examples and a practice exercise, we'll then review how Scrum works and what makes Scrum so powerful for delivering higher quality products in much less time and with happier teams. This workshop...
When you design or engineer a product, you believe that it will have a positive impact on your target market. But do you have the resources to think about how your technologies might affect society as a whole? This evening workshop will introduce you to the basics of ethical thinking and will help you implement ethics in your working day. ***This is a standalone module in the Ethics by Design Series, which encourages you to think more deeply...
Are you a budding travel writing enthusiast? Then this class is for you. This workshop will cover the elements of travel writing, including pre-trip research, using on-location experience to find an angle, telling the story, and engaging an audience. It will also include tips on how to leverage the learnings of this class in the current global crisis - with everything that’s going on in the world right now, more than ever, we need to find ways...
This workshop introduces Figma, a collaborative interface design tool. You’ll build on your digital design skills and learn how to use styles, components, responsive design features, prototyping tools, and live preview - all within Figma itself. Figma is made for collaboration, so we’ll also learn how to build team libraries that can be shared across documents and team members. Takeaways Confidence in your ability to use Figma as an interface...
Have you always wanted to start a blog, or do you have one that needs some direction? This class will provide you with a toolkit to create, maintain, promote, and drive traffic to your blog. You will get tips for which blogging platforms and content management systems to use, what kind of layout and content works best for online audiences, how to promote your blog effectively both online and off, and how to drive high-quality traffic to your blog....
General Assembly @ Online Class, Houston, TX
In this overview, we will explore how you are communicating and how that is enhancing or taking away from your effectiveness. We will do this by engaging in fun and interactive exercises that will make you feel more aware, concise, clear and confident in how you are communicating. Takeaways Behavioral skills - physical communication behaviors that support engagement, credible presence, and elimination of nervousness and distracting idiosyncrasies...
If you are a small business or startup looking to build your brand awareness then social media is a great marketing tactic. It can also be great for market research, customer advocacy and of workshop to support your sales. Chances are that budgets will be very tight - meaning everything you create in social media and the steps you take to build your presence will be free. In this workshop, social media guru and General Assembly instructor Alison...
There are zillions of sites and apps begging for your attention--but how many effectively communicate and easily display the information you're seeking? The ones that work likely had a content strategist leading the way. Digital content strategists work with editorial, user experience, strategy, copywriting and design teams to create content that reflects a company or publisher’s business goals. Learn the basics of content strategy in the context...
Ethics by Design Series: Ethics of Algorithms & Artificial Intelligence Technology professionals have a profound role in today’s society. The products they design are changing the way we live and even changing what it means to be human. This has the potential to deliver a lot of benefit, but also requires ethical thinking to ensure that we create a society that works for everyone. This workshop will focus on the ethics of algorithms, artificial...
Learn how to craft a winning Instagram strategy that connects & engages your audience, grows your followers and turns them into loyal customers. We’ll take a deep dive into the world of Instagram as a powerful selling tool and a great way to reach and connect with the right audience. You'll walk away with the best Instagram knowledge and practices that will allow you to define a more robust social message that resonates well with your brand....
Are you new to video making or do you want to learn some new creative production tips? This introductory video class looks at essential video equipment as well as more advanced concepts. You will receive expert advice on techniques that can be applied to existing or future video projects. Online video is a must have for marketing. This class is ideal for any brands or businesses who want to improved their video production on a budget. Below are...
Product Management is fast becoming one of the most sought after jobs in the tech industry, which means landing a new role can be quite the challenge. Find out what skills and qualities companies are looking for when they hire for product managers, as well as best practices with interview case studies and how to craft a great CV and cover letter to get you noticed. Please bring a copy of your CV. Takeaways Advice and guidance on completing...
Strategic narratives are a form of storytelling, and like all good stories, they need a compelling plot, characters, a climax, and a conclusion. A strategic narrative centres on leaders’ ability to articulate a clear and compelling vision and strategy for the future of the organisation. Rather than focusing on the company’s products or services through a series of bullet points and clip art in a PowerPoint deck, a powerful strategic narrative...
Do you feel stuck in a career you no longer love? Do you long to do meaningful work but are not sure what it might be? Are you ready to find the career of your dreams, but don't see a clear path forward? If you answer yes to one of these questions, then this workshop is for you! In this experiential and interactive workshop, you'll learn 3 keys to identifying the career you absolutely love that gets you excited to go to work every...
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